Building the case for your Service Transformation plan?
It used to be widely accepted that it cost an organisation generally 6-7 times as much to win a new client than to continue to serve an existing one. And also that loyal customers are worth up to 10 times as much as their first purchase.
It seems rather obvious therefore that building the business case around increasing customer satisfaction and advocacy would lead to an increase in sales revenue. At the same time however, you should be able to generate a signficant reduction in the overall cost to serve, by employing workflow-based platforms that join up your service value chain.
Also, if designed well from early phase design & implementation, these platforms will also have a major benefit in the compliance objectives to many external regulations.
Each of these areas, and there are many more besides, should form the basis of a powerful business case which you can use to leverage the investment needed from within your organisation.
For example, does your business case include:
All these would be good examples of parameters to use when building your Service Business Case.
Have a look below. Do any of the questions apply to you?
Building the case for your Service Transformation plan?
Exploring how AI can offer tangible benefits in Service?
Needing to free up investment from elsewhere?
Making the case for a new ITSM or ESM (Enterprise) platform?